Find the words to make change happen
Copywriting for mission-led brands that need their voice, messaging and stories to match the power of their purpose.
Our Clients
"What exactly does your organisation do?"
If this sentence brings you out in a cold sweat — you've come to the right place.
I help non-profits stop over-explaining, and start communicating with clarity and conviction. Together, we'll find your voice and viewpoint when the words feel too tangled or the concepts too knotty. We'll position ideas and shape narratives to showcase your impact. And link the work you do to real human experiences so people can see themselves in the stories you tell.
Then, we'll get these words out into the world to help people understand what's at stake and how they can be part of the solution.
I help non-profits stop over-explaining, and start communicating with clarity and conviction. Together, we'll find your voice and viewpoint when the words feel too tangled or the concepts too knotty. We'll position ideas and shape narratives to showcase your impact. And link the work you do to real human experiences so people can see themselves in the stories you tell.
Then, we'll get these words out into the world to help people understand what's at stake and how they can be part of the solution.
Kind words from valued partners
"Effective and to-the-point explorative chats got us deep into the core of our company. Felicity managed to find where all our thoughts aligned, without bland compromises, to create a brand language we love!"
Tanja Tankred. Co-founder at Other Tales Interactive.
Tanja Tankred. Co-founder at Other Tales Interactive.
.png)
"Felicity gave us an opportunity to talk through our way of thinking, our complex messaging and listened to our challenges. Her suggestions have made a big difference to the way we work."
Martyn Walker. Communications & Marketing Manager at includem.
Martyn Walker. Communications & Marketing Manager at includem.
"I immediately felt calm, seen and heard with Felicity. I've found it difficult in the past to articulate exactly what I do. Felicity provided a safe space for curiosity and to gain clarity on my voice."
Rachel Kay. Founder at Flight Mode Method.
Rachel Kay. Founder at Flight Mode Method.
"It took us a while to find the right brand voice partner and we can't recommend Felicity highly enough. She listens, she gets it and she's a joy to work with — but most of all, she really knows her craft."
Robin Bonn. Founder at Co:definery.
Robin Bonn. Founder at Co:definery.
ways we can work together
.png)
mission-led messaging strategy
Get a focused messaging strategy to stop constantly reinventing how you talk about what you do, and start making the impact your cause desperately needs. Plus optional ongoing support to help you implement and iterate.
Funding message accelerator
A four-week intensive program to transform how non-profit founders communicate with potential funders. Through collaborative sessions, we'll create your complete funding messaging toolkit — from pitches and presentations to application language banks. All focused on the language patterns and proof points most likely to unlock funding opportunities.
